ABOUT ME
WHO AM I?
John Grosso is a Communications and Social Media Professional in Stamford, Connecticut. Though experienced across multiple communications platforms, social media strategy has been the common thread in John’s education, internship experience, and professional career. In his most recent position at the Diocese of Bridgeport, John is responsible for the social and digital media strategy of the organization- including the Bishop of Bridgeport, 82 parishes, 31 schools, and 420,000 constituents. John serves on the Bishop’s Cabinet, a leadership body composed of senior staff that help run the operations of the Diocese of Bridgeport. John was also the World Youth Day Coordinator in 2016, organizing, forming, and leading a group of 240 people to Poland for ten days. John has had extensive internship experience prior to his position in the Diocese of Bridgeport, including as the Social Media Director in Michael Fedele’s campaign for Mayor of Stamford, and as a Correspondence Associate in The White House.
Already an experienced communications professional with a Bachelor of Arts in Political Science from Boston College, John recently completed his Masters Degree in Corporate Communications and Public Relations at Sacred Heart University in Fairfield. He graduated at the top of his class in August, 2017 with a 4.0 GPA.
John’s hobbies include hiking, traveling, New York sports, and spending time with family and friends. As he works toward the future, John looks to continue to grow in his field in a consultant position and continue to take leadership position at his current organization.
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Social Media Strategy
Communication
Leadership
Email Strategy
Video and Graphic Skills
Website Strategy
Strategic Communications
Media Relations
EDUCATION
EXPERIENCE
Digital Portfolio
Social Media and Youth
As I finalize my presentation for the Archdiocese of Hartford’s “Youth In Hart” tomorrow, I have been spending a lot of time with the question of “where are the youth […]
Social Media as Public Relations
The last three weeks, we’ve discussed the different aspects of social media. We started exploring social media as marketing, which is usually what non-communications professionals want social media to be […]
Social Media As Communications
Just as you should not use your social media outlets to exclusively post about products you are selling or events you are hosting, you shouldn’t use it as a “push […]
Social Media As Marketing
A good social media strategy is equal parts marketing, communications, and public relations. Over the next few weeks, we’ll be exploring how to balance those three things in both Social […]
Looking Beyond Vanity Metrics
If you are only evaluating your social media success based on the amount of “likes” or “followers” your page has, you are doing both your organization and yourself a disservice. […]
Underutilizing Social Media
An effective social media strategy is all about balance. Last week, we discussed the different ways your social media strategy can be “too much,” and this week, we will discuss […]
Associate Press Interview (Regarding False Weather Alarms)
(Article originally written by the Associate Press and distributed to other outlets) Weather junkie John Grosso knew it was highly unlikely a monster wave was barreling toward the Connecticut coast. […]
America Magazine Article: Can the Catholic Church keep millennials from passing it by?
(Article originally appeared in America Magazine. Written by Zac Davis) August 15 marked two important events for New York-area Catholics this year. It was the feast of the Assumption of Mary. […]
How Much is Too Much?
Does your organization post on Facebook eleven times a day, all at the same time? Do you have an account on every new and exciting social media platform there is, […]
Understanding Analytics
Do you need that fancy third-party tool to understand your social media analytics? How do you know if what you’re doing is working? How can you report on what you […]
Why Isn’t My Social Media Working?
It’s month two of your new social media strategy. After a burst of initial excitement, fanfare for your new initiatives seems to be tapering off. Your engagement is dipping, your […]
Promoting Events
Social media shouldn’t be used only to promote events. Hear me out! You might vehemently disagree with that by saying something like: “well I saw that Florida Georgia Line was […]
How Do I Respond to Negative Posts?
As you continue your social media journey, negative posts, comments, and tweets are inevitable. For the most part, the negative comments will be drowned out by the positive comments, but […]
CONTACT ADDRESS
Stamford, CT
grossocommunication@gmail.com
203.912.8833